Sunday, March 15, 2026

Michigan’s Championship Caps Four-Team College Football Playoff Era

  • It’s unclear whether a 12-team model will fix the controversy over who’s in and who’s out.
  • The CFP’s deal with ESPN rakes in between $400 million and $500 million per year.
Kirby Lee-USA TODAY Sports

On Monday night in Houston, Michigan’s 34-13 triumph over Washington brought the four-team College Football Playoff era to a close.

When the four-team structure began, the CFP didn’t have a staff or an office, let alone a selection committee, according to executive director Bill Hancock, who has presided over the Playoff since its inception in 2014. “We didn’t own a copy machine,” he tells Front Office Sports with a laugh.

The four-team model was an expansion of the postseason that gave classic bowl games new meaning. Hancock knew it would be successful—but perhaps not this successful. “It’s been everything we hoped it would be,” he says.

  • The CFP’s media contract with ESPN rakes in between $400 million and $500 million per year.
  • As a result, schools receive a total of up to $500 million a year.
  • The games draw monstrous ratings—even last year’s blowout Georgia win ranked as the 78th most-watched program in all of television.

The four-team system wasn’t without controversy. In many instances, fans decried the lack of parity in allowing just four programs out of more than 100 into any postseason that mattered. That criticism reached a crescendo this year when the CFP’s Selection Committee, made up of independent members, chose to give Alabama the fourth slot instead of undefeated ACC champions Florida State. 

The backlash was swift and harsh. Fans sent profanity-laced, threatening emails to committee members, Hancock told reporters on Monday. Both local and national Florida lawmakers attacked the result. FSU, for its part, mentioned the decision as a key reason the school intended to sue to get out of the ACC.

It’s unclear whether a 12-team model will fix the controversy over who’s in and who’s out. It will surely allow for more parity, provide campuses with the opportunity to host games for the first time, and perhaps even give multiple networks a chance to broadcast college football’s crown jewel.

Just one year away, the CFP still has several major details to iron out, but Hancock isn’t concerned. The advent of the BCS championship and the creation of the four-team playoff were “bigger steps,” he says. “Getting people to come together that hadn’t come together before … that was the biggest leap of all.”

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Jun 12, 2024; Dallas, Texas, USA; NBA TV analyst Charles Barkley talks on set before game three of the 2024 NBA Finals between the Boston Celtics and the Dallas Mavericks at American Airlines Center.

Charles Barkley Will Deny NBC, Amazon Offers to Stick With Turner

Barkley has repeatedly flip-flopped in his career plans in recent years.

Fox Reports Big Sports Profits, Eyes New Streaming Service

Football and baseball helped power surges in company revenue and net income.
Feb 2, 2025; Orlando, FL, USA; AFC wide receiver Brian Thomas Jr. of the Jacksonville Jaguars (7) carries the ball against NFC return specialist KaVontae Turpin of the Dallas Cowboys (9) during the 2025 Pro Bowl Games at Camping World Stadium.

NFL Pro Bowl Ratings Drop Again Despite Flag Football Push

ABC, ESPN, and Disney XD drew 4.7 million viewers for Sunday’s simulcast.

Lurie Not Interested in Celtics; Considering Eagles Stadium Options

The Eagles owner has been reported as a potential Celtics bidder.

Featured Today

‘Ultimate Throwback’: The Unimpeachable Cool of Hartford Whalers Gear

Nostalgia and street cred have driven a consistent frenzy for merch.
January 20, 2024; Santa Clara, CA, USA; Kristin Juszczyk, wife of San Francisco 49ers fullback Kyle Juszczyk (44), before a 2024 NFC divisional round game against the Green Bay Packers at Levi's Stadium.
February 1, 2025

The New WAGs: Sports Wives Building Business Empires

Athletes’ wives and girlfriends are bucking stereotypes and cashing in.
Feb 3, 2019; Berkeley, CA, USA; California Golden Bears mascot dances on the court during a stoppage in play in the second half against the Stanford Cardinal at Haas Pavilion.
January 31, 2025

The Toll of Bicoastal Travel on New ACC Members Cal and Stanford

Cal and Stanford face missed flights, chaotic sleep schedules, and academic demands.
January 28, 2025

It’s Starting to Pay to Be Good at Cornhole

American Cornhole League players made $7.7 million in 2024.
Florida State Seminoles head coach Leonard Hamilton watches his team from the sideline. The Florida State Seminoles hosted the Virginia Tech Hokies for a menÕs basketball game Wednesday, Jan. 29, 2025.

FSU’s Leonard Hamilton to Step Down As NIL Lawsuit Unfolds

Six former FSU men’s basketball players sued Hamilton in December.
Western Oregon women's basketball players allege abuse.
January 30, 2025

Western Oregon Women’s Basketball Players File $28 Million Lawsuit Claiming Coach Abuse

Players say school officials ignored their complaints of physical abuse and bullying.
Oct 26, 2024; Madison, Wisconsin, USA; Wisconsin Badgers cornerback Nyzier Fourqurean (3) celebrates following a tackle during the second quarter against the Penn State Nittany Lions at Camp Randall Stadium.
January 31, 2025

Another Lawsuit Seeks to Challenge the NCAA’s Eligibility Clock

Vanderbilt QB Diego Pavia recently sued the NCAA over similar eligibility standards.
Sponsored

How UBS Crafts Impactful Partnerships Across Sports, Arts, and Culture

As UBS continues to expand its impressive array of sports and entertainment partnerships, the company solidifies its position as a leader in wealth management.
Nov 23, 2024; Kansas City, Missouri, USA; Colorado linebacker LaVonta Bentley (20) during gets set at his position during the 1st quarter between the Kansas Jayhawks and the Colorado Buffaloes at GEHA Field at Arrowhead Stadium.
January 30, 2025

House v. NCAA Objections Highlight Three Major Concerns

It’s not all smooth sailing into college sports’ revenue-sharing era.
January 29, 2025

Shedeur Sanders Sits Out Shrine Bowl Practices, Sparking Speculation

The top NFL Draft prospect is at the Shrine Bowl, but not playing.
The United States Capitol during the certification of votes by Congress making Donald Trump president on Jan. 6, 2025.
January 29, 2025

Why College Football Coaches Are Investing in Federal Lobbying

One issue coaches have been vocal about: the transfer portal.
January 29, 2025

Winning Comes at a Price: Texas and Ohio State Report Record Expenses

The Longhorns reported $325 million in operating expenses last fiscal year.