Thursday, September 17, 2026

Puka Nacua on Matthew Stafford’s Return, Flag Football’s Rise

Los Angeles Rams star Puka Nacua joins Front Office Sports on Super Bowl Radio Row to talk about his growing impact on and off the field — from his latest partnership with Toyota to the rise of NFL flag football and what Matthew Stafford’s return means for the Rams.

Nacua discusses:
• His new Toyota campaign alongside NASCAR driver Bubba Wallace and Paralympian Oksana Masters
• Why flag football — especially girls’ and youth participation — is growing fast
• The importance of giving back to the next generation
• What Matthew Stafford’s leadership means inside the Rams locker room
• His viral haircut moment from NFL Honors

This conversation highlights how today’s NFL stars are building brands beyond football while helping grow the future of the sport.

A new weeknight TV show breaking down the business and culture of sports, premiering September 14th.

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