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Sunday December 22, 2024
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    Business of College Athletics

    Welcome to our Business of College Sports hub — your new home base for everything happening on the business side of collegiate athletics. Between unprecedented conference realignments, historic media rights deals, the wild world of NIL, and high-stakes competition, this space couldn’t be more exciting right now, but you need someone to help you make sense of it all. That’s where we come in.

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    Recent Articles
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    LSU Is the Latest School to Be Fined For A Postgame Celebration
    Some of the most iconic college football celebrations have a price.
    Big-12
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    Big 12 Could Land a Bigger Media Rights Deal, Even Without Texas and Oklahoma
    The conference’s current deal contributes an annual $43 million to each school.
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    USC Player’s Widow Seeks Almost $2M in Damages from NCAA
    The number was revealed during Friday’s opening arguments for Gee v. NCAA.
    NCAA
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    Trial Proceedings Set to Begin In NCAA Wrongful Death Lawsuit
    A jury could finally rule on the NCAA’s culpability with brain injuries.
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    The Problems With The NCAA’s Summer Basketball Proposal
    Some at Big East media day expressed concerns, despite obvious marketing benefits.