• Loading stock data...
Tuesday, April 14, 2026

Liberty Media Will Remain Part of Braves’ Post-Split Future

  • Complex deal will still leave significant overlap between Braves, Liberty Media
  • Transaction highlights Braves’ success as one of MLB’s top teams on and off the field
Jasen Vinlove-USA TODAY Sports

Liberty Media shareholders have approved the Atlanta Braves’ plans to become an independent, publicly traded company — but the company will still be a core part of the Braves’ reality for the foreseeable future.

Although the shareholders’ assent to the deal followed a speedy 10-minute virtual special meeting on Monday, the transaction to make the Braves a standalone operation is more complex.

Each share of the current Liberty Braves Group tracking stock will be exchanged for a share of the new Atlanta Braves Holdings Inc., with the formal transition due after Tuesday’s close of business.

While the Braves and Liberty are “entering into certain agreements in order to govern the ongoing relationships” between the two, significant overlap will remain.

Liberty chairman John Malone is expected to retain about 47.5% of the aggregate voting power of Atlanta Braves Holdings, and company CEO Greg Maffei will be the chairman, CEO, and president of the new entity. Other projected board members include current Braves chairman Terry McGuirk, Liberty board director Brian Deevy, Hallmark Media president and CEO Wonya Lucas, and Rocksolid Holdings managing director Diana Murphy.

Liberty will also provide Atlanta Braves Holdings with various corporate governance and financial services for a monthly fee.

Designed in part to highlight the Braves’ success as the MLB’s best team on and perhaps off the field, the split is seen as a potential precursor to an eventual sale of the club: The corporate separation eases the tax implications of such a deal.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

MLB Season Arrives With Some Momentum, but Labor Fights Loom

The season begins with plenty of star power, but labor and media questions.
Sep 28, 2025; Cumberland, Georgia, USA; Atlanta Braves pitcher Charlie Morton (50) waves to fans while walking to the dugout after pitching against the Pittsburgh Pirates during the second inning at Truist Park.

Braves Post 11% Increase in Revenue in 2025 to $732 Million

The MLB club said the formation of BravesVision leans in to specific advantages.
Sep 22, 2025; Atlanta, Georgia, USA; Atlanta Braves right fielder Ronald Acuna Jr. (13) celebrates with second baseman Ozzie Albies (1) after a home run against the Washington Nationals in the first inning at Truist Park.

Braves Launch Team-Owned TV Network

The in-house venture has echoes of the former WTBS superstation.

MLB Clubs Cut Ties With Main Street Sports

The regional sports network operator is now out of the baseball business.

Featured Today

‘The Sonics Never Died’: The Long Afterlife of Seattle NBA Merch

Inside “the largest team shop for a team that doesn’t exist.” 
Mar 27, 2026; Washington, DC, USA;UConn Huskies forward Tarris Reed Jr. (5) dunks the ball against the Michigan State Spartans in the second half during a Sweet Sixteen game of the East Regional of the men's 2026 NCAA Tournament at Capital One Arena
March 28, 2026

March Madness Coaches Debate ‘Blueblood’ in NIL Era

The term’s meaning was up for debate at men’s March Madness.
Maxime Vachier Lagrave
March 25, 2026

The Planet’s Best Chess Players Are Having Their LIV Golf Moment

Chess’s most prestigious tournament is battling a splashy Saudi event.
Beau Brune/LSU
March 22, 2026

College Athletic Departments Are Becoming Media Companies

“There’s only so many tickets you can sell, but content is infinite.”
Jack Nicklaus speaks to media prior to the start of the Memorial Tournament at Muirfield Village Golf Club in Dublin, Ohio on May 27, 2025.

Jack Nicklaus Re-Acquires Nicklaus Companies After Lawsuit

Nicklaus takes back ownership of marks like the iconic Golden Bear.
January 28, 2026

CVC’s New Sports Business Buys Into $300M Equestrian Company

Global Sport Group bought a controlling stake in Equine Network.
Team WNBA guard Caitlin Clark dribbles up the court against Team USA during the WNBA All-Star Game at Footprint Center in Phoenix on July 20, 2024.
February 3, 2026

Fund Backing Women’s Sports Raises $250M and Counting

Jason Wright oversees a fund that has secured $250 million.
Sponsored

Baseball Is Back: MLB Opening Day Prices Soar

MLB Opening Day ticket prices are at record highs. TickPick data breaks down demand, pricing trends, and where fans are paying the most.
Puma store
January 27, 2026

China’s Anta Eyes World Domination With $1.8B Puma Deal

Anta is now the largest shareholder in both Puma and Amer Sports.
Jan 24, 2026; Dallas, Texas, USA; Dallas Mavericks head coach Jason Kidd motions to his team during the first quarter against the Los Angeles Lakers at the American Airlines Center.
January 27, 2026

Jason Kidd Joins PE-Backed Youth Sports Company

The Mavericks coach is an equity holder and member of the board.
Contestants compete in the annual Nathan's hot dog eating contest at Tootsie's 57th Anniversary Birthday Bash on Lower Broadway in Nashville on Oct. 10, 2017.
January 22, 2026

Nathan’s Hot Dog Contest Will Continue Under Chinese Ownership

Nathan’s expects to keep the contest at Coney Island.
Batbox
January 12, 2026

Bowling’s Blueprint Is Powering the New Social Gaming Boom

New venues are fusing sports, entertainment, and good food.