Want more from Front Office Sports
in your search results?
Superstar musician/designer Kanye West’s sneaker and apparel brand Yeezy is valued between $3.2 billion and $4.7 billion, per Bloomberg.
West is also holding $122 million in cash and stock, a music catalog worth $110 million, and has $1.7 billion in other assets — bringing his total net worth to an astounding $6.6 billion.
Kanye began working with Adidas in 2013. His Yeezy sneakers with the company continue to be bestsellers. Annual revenue from the footwear line grew 31% last year to almost $1.7 billion.
West retains 100% ownership of Yeezy and earns 15% in royalties on sales of his Adidas sneakers.
West previously launched the Nike Air Yeezy in 2009 as Nike’s first non-athlete signature sneaker, but they parted ways in 2012 after a second edition of the shoe.
Kanye’s multiyear partnership with Gap accounts for $970 million of Yeezy’s valuation. Yeezy x Gap clothing releases this summer, and the retailer expects sales of $150 million in the first year. Gap also owns athleisure brand Athleta.
The Gap deal will focus on apparel, as Kanye’s footwear contract with Adidas runs through 2026.
Download the FOS App
The business of sports, in your pocket.
Scan the QR code to get the app now.
