Wednesday, September 16, 2026

Cardi B Is Cautionary Tale for Prediction Markets

Whether the rapper’s appearance counts as a performance at the halftime show is causing controversy.

Feb 8, 2026; Santa Clara, CA, USA; Bad Bunny performs during the half time show at the game between New England Patriots and Seattle Seahawks in Super Bowl LX at Levi's Stadium.
Cary Edmondson-Imagn Images

Grammy-winning rapper Cardi B was dancing and singing as part of Bad Bunny’s Super Bowl halftime show on Sunday. Whether the cameo counts as her “performing” is a topic of much debate on prediction-market platforms Kalshi and Polymarket.

More than $47 million was put on Kalshi’s market for “who will perform at the Big Game?” Kalshi declined to share specifics on how much of that total was placed on Cardi B.

On Polymarket, there was just under $10 million placed on “who will perform at 2026 Big Game halftime show?” That $10 million figure comes only from Polymarket’s international site; its U.S. app had only one Super Bowl market—on which team would win. Of the total $10 million, more than $5 million was put on Cardi B (although it’s not clear how much of that total was traded on “yes” she would perform versus “no” she would not).

The way both markets were resolved has frustrated some traders. As first reported by Dustin Gouker in his “Event Horizon” newsletter, at least one user filed a complaint with the Commodity Futures Trading Commission, the federal regulator charged with policing prediction markets, over the way Kalshi handled the situation.

On Kalshi, it’s important to read the fine print. Under Kalshi’s rules, singing and dancing counted as a performance, but just dancing in the background did not. Although Cardi B appeared to be singing, it’s possible she was simply “mouthing” the words, a person familiar with how Kalshi handled the market tells Front Office Sports. Because of the ambiguity, Kalshi settled the market at its last-traded price, which it determined to be “fair value.” That means people who traded “no” on Cardi B performing took home 74 cents for each dollar traded, while those who traded “yes” got the other 26 cents. All funds traded were distributed to users, the person says; Kalshi keeps none of it. 

Kalshi’s determinations are made by a “markets team” that includes lawyers, former traders, and market experts, although further specifics were not disclosed. In the Kalshi “help center” on its website, it says “our markets team is always eager to assist and provide clarity on any rules or procedures. If you find yourself confused or in need of more information before purchasing shares in a market, do not hesitate to reach out. We aim to provide you with all the necessary information to make informed decisions.”

Adhi Rajaprabhakaran, who according to LinkedIn worked at Kalshi for almost three years—including on “market structure”—posted on X/Twitter that “there was a brief period of my life where it was my job to come up with these judge-like settlement decisions on the fly” and “I absolutely do not miss it, lol.”

On Polymarket, the rules around the Cardi B market were less robust. Initially, the site simply said the market would resolve to “yes” if Cardi B “performs live and in person” during the halftime show, and that otherwise it would resolve to “no.” At some point, Polymarket added a note with “additional context,” saying that a “qualifying performance” included “participation in the halftime show without singing so long as the aforementioned criteria are met.”

Initially, the Cardi B market resolved to “yes,” she performed. But that outcome was disputed as traders cried foul, with some saying in comments under the market on Polymarket’s website that the additional context was added only after the halftime performance happened. “It just keeps getting more dodgy,” one trader wrote in a comment that included crying laughing emojis. “They’ve just added ‘additional context’ after the event has occurred.”

Any user is allowed to initiate the dispute process within two hours of a market being resolved. 

Disputes are debated and voted on by holders of the UMA crypto token. During the debate period, Polymarket users can “contribute evidence to the discussion” on the “UMA Discord” server, and once token holders cast votes, whichever side of the debate gets a majority vote is the winner. In this case, a final decision is expected by the end of the day on Feb. 11. 

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Sep 12, 2026; Baton Rouge, Louisiana, USA; LSU Tigers head coach Lane Kiffin reacts to an intercept by Louisiana Tech Bulldogs during the first half at Tiger Stadium. Mandatory Credit: Stephen Lew-Imagn Images

Oxford Bulking Up Police Presence for Lane Kiffin’s Return

Ole Miss coach Pete Golden asked fans to be rowdy but respectful.

Robert Kraft Confirms He Blocked Macklemore From Gillette Shows

The rapper’s performances in New Jersey featured pro-Palestinian messaging.

Female Athletes Rail Against Sydney Sweeney Nude Novig Ad

Pro and amateur female athletes say the spot sexualizes women in sports.

Stephen A. Smith: McAfee Has a ‘Different Set of Rules’ at ESPN

Smith signed a nine-figure contract with ESPN last year.
podcast thumbnail mobile
Front Office Sports Today

A Conversation with Ndamukong Suh & Jay Williams on the Business of Life After Sports

0:00

Featured Today

Oct 4, 2025; Tempe, AZ, USA; General action during the first period of the game between the Arizona State Sun Devils and the Penn State Nittany Lions at Mullett Arena

How Military-Style Workouts in College Sports Get Dangerous

For elite athletes, high-intensity training can be “very appealing.”
September 6, 2026

Is Carolyn Tisch Blodgett the Future Face of Giants Ownership?

Amid changes at top of Giants ownership, eyes are on Tisch Blodgett.
September 4, 2026

Wild Transfer Window Shows How Premier League Towers Over Soccer

Spending in England vastly outstripped the rest of Europe.
September 3, 2026

Teams Are Spending Millions to Build Luxury Locker Rooms

It’s a recruiting pitch, a retention tool, and a seven-figure line item.
September 1, 2026

High School Football Sidelines Are Clogged With Content Creators

Administrators call these amateur newcomers the “pajama paparazzi.”

Novig CEO: Sydney Sweeney Ad Puts Us in ‘National Discourse’

Sweeney got equity in the company, and the racy ad went viral.
LeBron James acknowledges the crowd's reaction as he takes the stage for the I PROMISE Family Reunion event to welcome him home on Friday at InfoCision Stadium in Akron. The event was hosted by the LeBron James Family Foundation.
September 5, 2026

LeBron James Jumps to Polymarket From DraftKings

His endorsement deal with DraftKings expired earlier this summer.
September 9, 2026

Prediction Market Ad Blitz Gets Backlash

Platforms are trying to capitalize on the start of the NFL season.
Sponsored

Drew Weatherford’s Bet on the Youth Sports Economy

Drew Weatherford discusses investing across the youth, college and professional levels.
First at FOS
September 3, 2026

Three Big Tennis Tournaments Are in Prediction-Market Talks

Players are not allowed to partner with betting operators.
Aug 13, 2026; Metairie, LA, USA; Detailed view of the NFL logo on the football during a joint scrimmage between the New Orleans Saints and the Jacksonville Jaguars during at Ochsner Sports Performance Center
August 27, 2026

NFL Won’t Reach Prediction-Market Deals Before Start of Season

“I would be incredibly shocked if anything at all happens this season.”
Sports are shown on TVs behind a bar as guests enjoy the grand opening of DraftKings Sports & Social in Ohio.
August 7, 2026

DraftKings, FanDuel Downplay Prediction-Market Cannibalization

Traditional sportsbooks have a new set of competitors.
Fanduel logo appears in this illustration taken April 22, 2026.
August 6, 2026

Gambling Industry Gears Up for ‘Arms Race’ This NFL Season

“Competition is fierce,” BetMGM CEO Adam Greenblatt said.