Want more from Front Office Sports
in your search results?
Five-time NBA champion Kobe Bryant will be enshrined in the Naismith Memorial Basketball Hall of Fame posthumously on Saturday and he leaves a legacy that transcends sports.
Kobe earned just over $323 million during his 20 seasons in a Lakers uniform, providing the 18-time All-Star with resources to build a remarkable business portfolio.
- He founded Bryant Stibel & Co., a VC firm that invested in more than 40 businesses including Epic Games.
- Launched Granity Studios, an Academy Award-winning multimedia company.
- Co-founded sports drink brand BodyArmor, which generates more than $1 billion in sales and plans to overtake Gatorade as the No. 1 sports drink by 2025.
- Co-founded Art of Sport, a line of body and skincare products made for athletes. The company has an exclusive deal with Target.
Kobe’s business legacy continues with what appears to be the imminent debut of a Mamba sneaker and apparel brand.
Vanessa Bryant and Kobe’s estate failed to reach an agreement on a new contract with Nike last month, ending an 18-year relationship with the company.
Michael Jordan and Vanessa Bryant will present Kobe for induction in a Hall of Fame class that includes Tim Duncan, Kevin Garnett, and Tamika Catchings.
Download the FOS App
The business of sports, in your pocket.
Scan the QR code to get the app now.