• Loading stock data...
Monday, February 24, 2025

Dean Blandino On Entrepreneurship And Future Of Officiating

Kirby Lee-USA TODAY Sports

Dean Blandino has parlayed his career in NFL officiating into off-the-field success as a television personality, columnist and entrepreneur.

The NFL’s former Senior Vice President of Officiating initially joined the league’s officiating department as an intern. During his 20-year plus career, he worked two Super Bowls and two conference championships as an Instant Replay official.

Eventually, Blandino was promoted to Director of Officiating behind the league’s Mike Pereira from 2007-2009 and 2012-2013. He then followed Pereira to Fox in 2017. The duo have blazed a TV career path for other ex-officials turned rules analysts at ESPN and CBS.

Blandino’s also an entrepreneur. Back in 2009, he formed Under the Hood: a consultancy providing instant replay training to officials in the NFL and college football.

Last year, he joined the board of directors of Whistle, which Blandino describes as an “Uber” for game officials at the grassroots levels.

Once they install the app, referees, umpires and other game officials can see what games need trained officials in their area. They can sign up directly with the event organizer or assigner. They can also handle payments, evaluations and background checks through the centralized app.

But the multimedia Blandino’s one of the lucky few officials that have found long-term success. His work with Whistle has reinforced what he believes is one of the most under-reported stories in sports: the critical shortage of trained game officials at the youth and high school levels. 

Across the country, there’s been cancellations and postponements of games, tournaments and meets because there’s not enough officials to officiate, said Blandino, who’s also a columnist for The Athletic.

Take Iowa, for example. According to Blandino, there was a 12% decline in the number of registered officials from 2007-2017 across the seven high school sports requiring officials for post-season events (football, baseball, basketball, soccer, swimming, wrestling and track & field).

The state’s sports official base is aging too: 70% of Iowa’s swimming officials, and 86% of track & field are 50 years old or over. 

Even in high school football-crazy Texas the tradition of “Friday Night Lights,” has become Thursday Night Lights or no lights at all in some small towns, according to Arizona State University’s Global Sports Matters. Again, the problem is a lack of refs.

Beyond the classic “Kill the Umpires” joke, the shortage of officials is no laughing matter, said Blandino. 

The issue won’t impact pro or Division I college sports – today. But if the pipeline of trained youth and high school officials breaks down, it could reach critical mass in the future, warns Blandino, who’s entering his third season as a college football and NFL rules analyst for Fox. 

“Within the officiating community, this is definitely a major concern,” said Blandino.  

READ MORE: Potential Changes Coming To FS1’s Undisputed With Producer Promotion and Sharpe Contract

So what’s the biggest problem? Crazy parents.

Serving as a referee or an umpire at the youth level can be a no-win job. Some parents are abusive, even violent. The harassment can continue after the game is over. 

Some parents video-tape “wrong” calls and post them to YouTube and other social media channels in an effort to “shame” referees.

Youth coaches can be bullies. Some kids copy the look-at-me flexing antics of their adult sports heroes on TV. 

About 57% of respondents in a survey by the National Association of Sports Officials (NASO) said “sportsmanship” is getting worse. 27% saw no change. Only 16% thought sportsmanship was improving.

The poorest behavior came from, you guessed it, parents at the “youth competitive” level (36%), according to the survey of 14,000 sports officials nationwide. It was deemed best at the pro (4%) and college (2%) sports levels.

The NASO doesn’t track violence against officials. But founder Barry Mano told The Chicago Tribune he believes that number is rising. A youth football team in Albuquerque was banned from the league last year after a parent body-slammed a ref in front of the 13-year old players. Another ref was attacked by parents over a foul call at a girls basketball game in Savannah, Georgia.

Parents are the worst problem. But it’s not the only one. The pay for entry-level or part-time officials is lousy. The hours are long. Many young officials who suffer abuse from spectators, or coaches, turn in their whistles and never come back, warned Blandino.

“At the youth level, the parents are worse when it comes to behavior than coaches,” he said. “Most of the officials don’t really report any issues with the kids, the players. It’s really the adults — and that’s the unfortunate part.”

READ MORE: Tale Of Two Networks: Why ESPN Can’t Talk Donald Trump — But Fox Talent Can

Still, the industry itself is partly to blame. Poor recruiting and retention efforts only exacerbate the shortage. Only 5% of respondents in the NASO survey got started after seeing some sort of advertisement. And 74% said the industry needs more membership programs to recruit newcomers from underrepresented groups.

Warned Blandino: “We’re seeing fewer people get involved. The people who do get involved are not having a good experience. So we don’t retain them.”

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Feb 3, 2025; New Orleans, LA, USA; Super Bowl LIX signage at the Hyatt Hotel.

New Orleans Home Rentals Skyrocket Around Super Bowl

Short-term rental revenue has already reached $10.5 million.

Fox Reports Big Sports Profits, Eyes New Streaming Service

Football and baseball helped power surges in company revenue and net income.

NFL Aims for Eight International Games in 2025 but May Fall Short

The league wanted to expand from five to eight international games next season.
Feb 2, 2025; Orlando, FL, USA; AFC wide receiver Brian Thomas Jr. of the Jacksonville Jaguars (7) carries the ball against NFC return specialist KaVontae Turpin of the Dallas Cowboys (9) during the 2025 Pro Bowl Games at Camping World Stadium.

NFL Pro Bowl Ratings Drop Again Despite Flag Football Push

ABC, ESPN, and Disney XD drew 4.7 million viewers for Sunday’s simulcast.

Featured Today

‘Ultimate Throwback’: The Unimpeachable Cool of Hartford Whalers Gear

Nostalgia and street cred have driven a consistent frenzy for merch.
January 20, 2024; Santa Clara, CA, USA; Kristin Juszczyk, wife of San Francisco 49ers fullback Kyle Juszczyk (44), before a 2024 NFC divisional round game against the Green Bay Packers at Levi's Stadium.
February 1, 2025

The New WAGs: Sports Wives Building Business Empires

Athletes’ wives and girlfriends are bucking stereotypes and cashing in.
Feb 3, 2019; Berkeley, CA, USA; California Golden Bears mascot dances on the court during a stoppage in play in the second half against the Stanford Cardinal at Haas Pavilion.
January 31, 2025

The Toll of Bicoastal Travel on New ACC Members Cal and Stanford

Cal and Stanford face missed flights, chaotic sleep schedules, and academic demands.
January 28, 2025

It’s Starting to Pay to Be Good at Cornhole

American Cornhole League players made $7.7 million in 2024.
Jun 12, 2024; Dallas, Texas, USA; NBA TV analyst Charles Barkley talks on set before game three of the 2024 NBA Finals between the Boston Celtics and the Dallas Mavericks at American Airlines Center.

Charles Barkley Will Deny NBC, Amazon Offers to Stick With Turner

Barkley has repeatedly flip-flopped in his career plans in recent years.
February 3, 2025

Michael Johnson’s New Track League Gets Boost With Media Deal

Noah Lyles said he wasn’t committing until a media deal was announced.
A Fox Sports camera records on the sideline prior to the NCAA football game between the Ohio State Buckeyes and the Nebraska Cornhuskers at Ohio Stadium in Columbus on Saturday, Oct. 26, 2024.
February 3, 2025

Fox Sports Suspends Exec Accused of Sexual Misconduct: NYT

Dixon is a defendant in two lawsuits filed by former Fox Sports employees.
Sponsored

How UBS Crafts Impactful Partnerships Across Sports, Arts, and Culture

As UBS continues to expand its impressive array of sports and entertainment partnerships, the company solidifies its position as a leader in wealth management.
February 3, 2025

Super Bowl LIX Eyes TV Ratings Record With Nielsen Expansion

The measurement agency expands its capabilities to count out-of-home viewing.
February 2, 2025

Will Chiefs-Eagles Set Another Super Bowl TV Ratings Record?

Fox drew 115 million viewers for the same matchup two years ago.
February 2, 2025

Goodell’s Press Conference Still in Smaller Quarters, Big Topics Loom

Topics like an 18th regular-season game will likely dominate Goodell’s discussion.
January 30, 2025

Comcast Stock Falls, but Peacock and Sports Rights Provide Hope

Revenue grows at Peacock while TV, internet subscriptions slide again.