Alan Rothenberg joins Ben Horney of Front Office Sports to discuss:
- How the 2026 World Cup compares to what 1994 did for American soccer
- Whether soccer will become the No. 2 sport in the U.S.
- Why celebrities are flocking to invest in soccer teams globally
- The ticket-price problem and what FIFA should have done differently
- His new book and his pick for the World Cup final between Argentina and Spain
