Saturday, October 3, 2026

What Goes Into Hosting the World Cup?

With the Club World Cup beginning this weekend and the FIFA World Cup a year away, host cities are locked in to preparation. Tim Zulawski of AMB Sports and Entertainment tells our Baker Machado and Renee Washington how Atlanta is getting ready for the event, which is expected to generate more than $13 Billion in revenue.

FOS reporter Colin Salao also joins from Indiana ahead of the pivotal NBA Finals Game 3 as ratings plummet to their lowest since COVID seasons. Plus, Dan Rooney of the Steelers’ front office joins Front Office Sports Today to discuss Aaron Rodgers signing with the team, the upcoming Ireland game, and the NFL Draft.

A new weeknight TV show breaking down the business and culture of sports, premiering September 14th.

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