Sunday, October 4, 2026

ESPN Wants More SEC Games, but Conference Eyes a Bigger Payday

  • The SEC has an eight-game intraconference football schedule, one fewer than the Big Ten.
  • ESPN will be paying $710 million per year for SEC media rights.
Detroit Free Press

Want more from Front Office Sports
in your search results?

Add Front Office Sports on Google

The SEC has been exploring the possibility of expanding its intraconference football schedule from eight to nine games for some time now. A year ago, leaders opted to not make a decision on the move at the league’s spring meetings. This week’s gathering of athletic directors and other executives in Destin, Fla., rendered a similar outcome—but with a new wrinkle.

As meetings wrapped up, SEC commissioner Greg Sankey made it clear that the conference wants Disney to fork over more money in order for schools to add another annual game against one another. This season, the company will begin paying $710 million a year for SEC games on ESPN and ABC, as the broadcast network takes over the game of the week that has been on CBS since 1996.

The Big Ten and Big 12 each play nine-game conference schedules, while the ACC plays eight. Sankey confirmed the SEC had reengaged in conversations with ESPN officials about the value of expanding its conference schedule. Right now, at eight conference games, schools can schedule an extra home game against anyone they choose, allowing for an influx of ticket, concession, and other gameday revenue. Under a nine-game conference schedule, each school would have to give up that home game every other year. If ESPN is willing to pay enough to offset that, then adding an extra conference game seems like it will be a given.

It Pays to Win

One change the SEC did make this week was how it plans to distribute revenue for schools that play in the expanded 12-team College Football Playoff. Teams that play in the first round will receive $3 million, the second round will be worth an additional $3.5 million, the semifinals another $3.75 million, and a championship game appearance $4 million.

Grab Some Popcorn

The SEC also released some early-season game broadcast windows, with some tantalizing matchups in ABC’s new 3:30 p.m. ET Saturday slot. The first all-SEC game at that time to not air on CBS will be South Carolina–Kentucky on Sept. 7. Texas and Oklahoma will resume the Red River Rivalry as new members of the SEC in that window on Oct. 12. Georgia-Alabama will get a prime-time slot on ABC on Sept. 28.

Download the FOS App

The business of sports, in your pocket.

QR code to download the app

Scan the QR code to get the app now.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Sep 12, 2026; Baton Rouge, Louisiana, USA; LSU Tigers head coach Lane Kiffin reacts to an intercept by Louisiana Tech Bulldogs during the first half at Tiger Stadium. Mandatory Credit: Stephen Lew-Imagn Images

Oxford Bulking Up Police Presence for Lane Kiffin’s Return

Ole Miss coach Pete Golden asked fans to be rowdy but respectful.

Stephen A. Smith: McAfee Has a ‘Different Set of Rules’ at ESPN

Smith signed a nine-figure contract with ESPN last year.
Ohio State Buckeyes safety Jaylen McClain (8) reacts to a missed interception during the NCAA football game against the Texas Longhorns at Darrell K Royal–Texas Memorial Stadium in Austin, Texas on Sept. 12, 2026. Texas won 24-23.

How the 12-Team CFP Is Treating Ohio State and Oregon Differently

Meanwhile, Oklahoma’s and Oregon’s playoff odds took significant hits.
Aug 28, 2026; Kansas City, Missouri, USA; Kansas City Chiefs quarterback Patrick Mahomes (15) warms up against the Seattle Seahawks prior to a game at Arrowhead Stadium.

Mahomes Comeback Kicks Off ESPN ‘MNF’ Coverage

The two-time NFL MVP is completing a remarkable injury recovery.
podcast thumbnail mobile
Front Office Sports Today

A Conversation with Randy Levine on the Yankees’ $2.6B Apollo Deal and the Protect College Sports Act

0:00

Featured Today

Oct 4, 2025; Tempe, AZ, USA; General action during the first period of the game between the Arizona State Sun Devils and the Penn State Nittany Lions at Mullett Arena

How Military-Style Workouts in College Sports Get Dangerous

For elite athletes, high-intensity training can be “very appealing.”
September 6, 2026

Is Carolyn Tisch Blodgett the Future Face of Giants Ownership?

Amid changes at top of Giants ownership, eyes are on Tisch Blodgett.
September 4, 2026

Wild Transfer Window Shows How Premier League Towers Over Soccer

Spending in England vastly outstripped the rest of Europe.
September 3, 2026

Teams Are Spending Millions to Build Luxury Locker Rooms

It’s a recruiting pitch, a retention tool, and a seven-figure line item.
September 1, 2026

High School Football Sidelines Are Clogged With Content Creators

Administrators call these amateur newcomers the “pajama paparazzi.”
Sep 11, 2026; Melbourne, AUS; San Francisco 49ers wide receiver Mike Evans (5) makes a touchdown catch over Los Angeles Rams cornerback Jaylen Watson (35) in the second half at Melbourne Cricket Ground. Mandatory Credit: Kirby Lee-Imagn Images

Netflix’s Australia Game Ties YouTube’s NFL Numbers From Brazil

The subscription streaming service posted an increase in global viewership.
Aug 8, 2026; Canton, OH, USA; Chris Berman moderates the Pro Football Hall of Fame enshrinement at Tom Benson Hall of Fame Stadium. Mandatory Credit: Kirby Lee-Imagn Images
Exclusive
September 14, 2026

How ESPN Will Use Chris Berman in Its Super Bowl Coverage

Berman has covered 44 straight Super Bowls and watched all 60.
Oct 1, 2023; Houston, Texas, USA; Former Houston Texans JJ Watt speaks to the fans during his Ring Of Honor Ceremony at halftime during the game between the Texans and Pittsburgh Steelers at NRG Stadium. Mandatory Credit: Thomas Shea-USA TODAY Sports
Opinion
September 14, 2026

J.J. Watt Wasn’t Better Than Tony Romo—but He Was Good Enough

Watt will remain with CBS’s top team for at least two more weeks.
Sponsored

Drew Weatherford’s Bet on the Youth Sports Economy

Drew Weatherford discusses investing across the youth, college and professional levels.
Chairman of the Senate Commerce, Science, and Transportation Committee Senator Ted Cruz (R-TX) speaks during a committee event with the Artemis II crew members on Capitol Hill in Washington, D.C., U.S., May 12, 2026. REUTERS/Kylie Cooper
September 12, 2026

ESPN Faces Criticism for Giving Ted Cruz ‘GameDay’ Air Time

No opponents of the Protect College Sports Act have been interviewed on “GameDay.”
September 12, 2026

Revamped McAfee Kicking Contest Pays First Winner $1.2M

The contest has entered its fourth season on College GameDay.
The Herd
Exclusive
September 12, 2026

Colin Cowherd Buys Stake in EPL’s Ipswich

Other Ipswich investors include Marques Colston and Ed Sheeran.
KirkHerbstreit
September 11, 2026

Kirk Herbstreit Embraces College Football’s Influencer Era

“It’s a world of content,” the College GameDay host told FOS.